The Power of Stories to Make Learning Stick

  • May 08, 2015
  • 8:00 AM - 10:30 AM
  • AO Smith Corporate Headquarters, 11270 W. Park Place, Suite 170, Milwaukee WI


Registration is closed

"Once Upon a Time..." Upon hearing these words as children, we stopped what we were doing to listen with rapt attention. Join Mary Wacker as she explores the power of Storytelling. 

Stories have always captured our hearts and encouraged us to be our best. As a vehicle to enhance learning, stories are particularly powerful. They are often what we remember most.

Stories can be adapted to a variety of platforms (classroom, e-learning, group webinar, and more). Using a story framework including key points and debrief, enables your stories to become a direct pathway to learning rather than an after-the-fact illustration. Stories are memorable, versatile and powerful. “A story expresses how and why life changes…Human beings naturally want to work through stories…Stories are how we remember.” The CEO as Storyteller, HBR

In this session we’ll:

  • Explore the power and positioning of stories in your learning events
  • Create conscious choice around designing and using a story framework to make learning memorable
  • Share your stories and experiences.
Mary Wacker focuses on business coaching, performance systems and organizational change. Her company works with profit and not-for-profit businesses to develop high performance teams, leadership, and service systems. Mary is an accomplished speaker and has designed numerous training kits and programs. Her work has been cited in Milwaukee's Business Journal, theMilwaukee Journal-Sentinel and the Small Business Times. A graduate of The Coaches Training Institute, she has both a corporate and private coaching practice.

Mary is co-author of Stories Trainers Tell: 55 Ready-to-Use Stories to Make Training Stick (Jossey-Bass/Pfeiffer, 2003), and has authored several contributions to the Pfeiffer Annuals. As adjunct faculty, Mary has taught university courses for Marquette and UWM. Mary is certified in Appreciative Inquiry and team facilitation and holds a Master of Science Degree in Educational Psychology from the University of Wisconsin-Milwaukee. Mary is also a past president of ATD-SEWI and serves on several not-for-profit boards.

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